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Strategy

We attain our set goals and visions by following below mentioned strategies:
  • Customer-focused, quality-driven strategy- Abiding all the set guidelines for international trading, we enjoy great customer relationship. We develop strong communicative relationships with clients in order to get close with them and know about their expectations from products and services served by us.
  • Business growth through existing customer analysis- We carefully test  company's existing customer data to increase customers' loyalty and profits. This strategy assists in ensuring sustainable business during decline in seasonal market fluctuations.
  • Capture emerging opportunities for increasing business segments- SWOT analysis helps us in getting clear idea of our business's weaknesses and strengths.  This helps us to analyze threats, current trends and business opportunities. This strategy has really worked till date and this can be seen in our 2008 formed business of  industrial electric furance, frequency inverter & soft starter.
Core Values

Our company firmly believes in maintaining key values like Integrity, Progress, Equality, Passion and Responsibility in work culture.

Integrity- We treat customers with integrity. Complete honesty and openness in business relationships helps in building long-term bonds with clients.
Open-communication- We encourage clients to share their views and provide honest feedback to us without hesitation.
Respect for Employees- Individuality and diversity is valued in company. We motivate employees to give their best and come out as winners from challenging business situations.
Continuous Self Improvement- Measuring business results closely we create strategies to better ourselves a bit more to experience huge success.
Pursuit of Excellence- Commitment to professionalism, quality work and honesty helps us in having sustainable business.
Teamwork- Working of the best people in right business roles helps company in outperforming.

Our Brands

TCEC  is popular in other markets apart from china's by the brand name Cenexe.  We do labeling of our products such as Rotating Rectifiers & Rotating Rectifier Assembly, IGBT Modules, etc., on our own.

Our Logos

The first logo of our company was developed in 1997. That logo used to have a sailing ship that resembles the letter T' that stands here for initial letter of 'Tianjin' name of the city, where we belong. It depicts start of our business. Also, color ship is green that pictures hope and growth.
The founder of TCEC at the start was hopeful for company to have a remarkable growth and the logo depicted that well. Letters CEC stands for 'Century Electronics Company'. This first logo finds use till now used on our several business documents.

In the year 2010, second logo of TCEC was developed after company experienced rapid growth in business. This logo like previous one has the same CEC letters and sailing ship shape but the difference lies in font and color. Color grey depicts that the company must keep its traditional values and culture close. Color red portrays passion, hardiness and valor, which means company should be passionate and full of enthusiasm. Hence, the combination of red and grey colors represents a neutrally balanced company that maintains traditional values and also keeps progressive approach. The second logo portrays company's new core business values in this modern stage.

Sustainability

Products- We aim at serving quality products like Rotating Rectifiers & Rotating Rectifier Assembly, Power Modules & SSR, etc., which are not disturbing for the environment and operates for a longer time-period.

People- We strive to better lives of people with quality products like Rotating Rectifiers & Assemblies, Power Semiconductor Modules, IGBT Modules, etc.

We are dedicated towards improving the lives of the people we touch and the communities in which we do business.

To maintain sustainability, our reputed business entity takes into consideration following factors:

Risk management-
Consideration given to social and environmental conditions assist our business unit to manage market, financial and operational strategic risks.

Innovation and learning- Constant innovative approach towards development of quality products assists in meeting customers needs.

Human capital development- Workers welfare and development programs increases productivity. Such programs boost morale of employees.

Supply chain management- Great supply chain system helps in saving costs and serving products across the globe with ease.

History

1987

We discussed with American clients, exporting feasibility of product like thyristors (disc type).

1988

Commenced exporting business of high power control relay to America and other regional markets.

1990

Exported thyristors developed of molybdenum disc to America's market.

1995

Received orders in a large amount for thyristors (disc type) & disc type based ceramic metal housings.

1997

Tianjin Century Electronics Co., Ltd (TCEC) was registered as an independent legal entity. Our company became renowned in Chinese Electronics Industry.

2001

On a continuous basis received orders for high power thyristors formed using molybdenum disc with Rhodium plated.

2002

We could execute the continuous processing of orders for the business of insulating ceramic pipes of high alumina (99.9%).

2003

Started processing orders for power modules & solid state relay series & GTO products.

2005

TCEC commenced exporting silicon wafers/ingot (FZ/CZ/NTD), intelligent modules & IC in a huge quantity.

2007

Commenced exporting complete set of equipment that included diesel generating set, welding generator, est devices of power semiconductor and solar energy system

2008

  • An experienced team commenced working for the growth of set equipment's sale in overseas markets
  • This team holds specialization in Medium Frequency Induction Smelting Furnace, Induction Heating Forging Furnace, Medium Frequency Induction Heating Equipment, Induction Quenching Equipment & Pipe Pile Steel Wire Product Line of Heat Treatment, etc.

2009

TCEC commenced exporting business of soft starter and frequency inverter.


TIANJIN CENTURY ELECTRONICS CO., LTD.
Rome 2401, Block B, Times Apartment, Anshanxi Street, Nankai Dist., Tianjin - 300192, China
Phone :86-22-27474502
Fax :86-22-27474400
Mrs Yvonne Yan (Sales Manager)
Mobile :+8613920961647

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